Raising Cane’s is a rapidly growing restaurant concept, headquartered in Baton Rouge, LA. The first Raising Cane’s store opened in 1996, and there are now 97 stores in 15 states. Raising Cane’s vision is to have locations all over the world and be known as the brand for quality chicken finger meals, a great crew, cool culture and active community involvement. hawkeye provides strategic consulting and interactive work for their Donations Database, Caniac Club page and Cane-O-Matic. The initiative includes a core brand site, microsites, social media, viral videos, loyalty programs and mobile applications.