As marketers, we have seen continuous change over the last few years in many areas of our industry. Now, we are in a period of disruptive change, but never before have we seen so much opportunity to drive marketing programs that break through and drive desired results. To provide a framework for thinking about all this change, we have assembled a list of some of the most important changes we’ll see in 2012, along with some examples to show you how it is happening. We hope this helps kick-start some of your own thinking and generates ideas for you in your own business.
For a custom assessment of how these trends are affecting your business and to generate ideas for how you can leverage them, please call John Tedstrom at 970.476.2071 x5301 or email him at firstname.lastname@example.org.
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