Amanda brings more than 10 years of experience to her group. She provides strategy, creative and ideation for the experiential component of the integrated marketing programs developed for our clients. Amanda executes programs flawlessly because she’s involved at every stage of development. “I know the programs inside and out from the ground up,” she says. “If a piece of the program is missing, I’ll know about it because I was there.” The industries Amanda has worked in are beverage, apparel and footwear, and outdoor and active lifestyle brands. Some of the clients she has worked with include Michelob ULTRA, NCAA and The North Face.
In Amanda’s spare time, she plays soccer and coaches kids. “I like motivating them and the whole team aspect,” she says. “At this point, it’s better for me to be on the sidelines coaching than out on the field playing. It keeps me committed to something I love.”