Jamie Schneider

Jamie has been with hawkeye more than six years, and her collaboration with clients through the sports marketing and branding teams has resulted in more effective consumer engagements, namely with the Michelob ULTRA brand. She has managed the Michelob ULTRA “Race To The ULTRA” series for the past four years, and her proven experiences in event identification, evaluation, sponsorship negotiation and activation have allowed hawkeye to continue working with this client for more than seven years.

In addition to Anheuser-Busch, she has developed, managed and activated award-winning experiential programs in the food and beverage, travel/destination, footwear and apparel, healthy active and athlete management industries for clients such as Dr Pepper Snapple Group, NCAA, The North Face, PepsiCo and Rodale.

The terms “negotiation” and “activation” have taken on a completely new meaning as Jamie and her husband Jeff acclimate to life as new parents. When there is time to spare, Jamie also enjoys experimenting in the kitchen with healthy ingredients. You should try her tabbouleh with quinoa!