John is a matchmaker for our clients’ brands. He crawls around in people’s heads, learns what makes them tick, then gets them to think or do what we want. John may have won more than 100 industry awards in the past 22 years, but his greatest passion is developing creative that lives up to the following: it’s original, it connects, it’s compelling, it tells a story, it’s on strategy and it delivers an ROI. His experience covers a wide range of industries, from telecommunications to B2B to food and beverage and travel, including clients such as 7-Eleven, Agilent Technologies, Alltel, AT&T Wireless, Computer Associates, Dos Equis, Dr Pepper/7UP, Intuit, Labatt Blue, Make-A-Wish Foundation, NCAA, Nokia, Pizza Hut, Snapple and Travelocity.
John is a comedy fanatic. He believes if you can get people to laugh, there’s an instant connection. Comedy is a lot like what he does for our clients. It’s all about coming up with new material, perfect timing, reading people and thinking very quickly on your feet. He actually wrote and performed a comedy routine in front of 150 people.